Colorado Springs–Pueblo, Colorado Media Landscape Overview

This Front Range DMA spans defense, aerospace, higher education, healthcare, and tourism. Broadcasters emphasize wildfire, air quality, winter weather, transportation, and public services for OTA, cable, and CTV audiences.

Media Ownership & Regulation

Network affiliates and subchannels operate with Rocky Mountain PBS and public radio; EAS partners coordinate for wildfires, blizzards, floods, and extreme heat.

FCC translators serve foothills and plains; military and civic institutions collaborate on public‑service and educational programming.

Digital Transformation & Connectivity

Simulcasts on apps/YouTube and FAST extend reach; push alerts and newsletters support commuters, bases, and schools.

Broadband projects expand access along corridors; libraries and campuses bolster media literacy and device lending.

Leading Television Channels

• ABC/CBS/NBC/FOX affiliates: Local news, weather, investigations, and sports.
• Rocky Mountain PBS: Educational/cultural programming.
• The CW/MyNetworkTV: Syndicated entertainment and features.
• Spanish‑language (regional): News and variety.
• Ion/MeTV (subs): Procedurals/classic TV.
• Weather subchannels: Continuous forecasts and radar.
• Local access: Public meetings and community programs.

Major Radio Broadcasting Networks

• NPR member stations: News/talk and statewide reporting.
• All‑news/Traffic/Weather: Commute and alerts.
• Country: Local hosts and promotions.
• Top 40/CHR: Contemporary hits.
• Adult Contemporary: Workplace playlists.
• Classic Rock: Catalog programming.
• Sports: Talk and play‑by‑play.
• Faith/Inspirational: Religious programming.
• Spanish‑language (regional): Music and outreach.
• Public safety/NOAA: Weather and emergency bulletins.

Media Consumption Patterns & Audience Behavior

Digital Engagement

CTV and social video extend reach; push alerts support evacuation readiness, road closures, and air‑quality advisories.

Military/public agencies and schools use Facebook/Instagram/YouTube for advisories and events.

Traditional Habits

OTA TV and radio remain essential for wildfire and winter coverage; drive‑time radio sustains commuters.

Public media and weeklies provide hyperlocal reporting across cities and mountain towns.

Market Metrics & Industry Statistics

Media Trust & Consumer Preferences

Trust Landscape

Meteorology, investigative units, and public media explainers rate highly; clear, accessible updates broaden reach.

Transparency and community engagement strengthen trust during wildfires and storms.

Audience Preferences

Weather, outdoor recreation, defense/community services, and lifestyle perform well; short‑form advisories drive engagement.

Streaming replays and newsletters complement linear schedules.

Sources

• https://www.rmpbs.org/
• https://www.nielsen.com/us/en/insights/report/2025/the-gauge-may-2025/
• https://www.fcc.gov/media/television/broadcast-ownership